Home Automotive Lifts Make Repairs Easy

An auto lift is a vital tool for any automotive repair shop. It provides access underneath a car or truck, making repairs a snap. The most crucial element to consider when choosing an automotive lift is selecting one that meets your needs. You will save time and money in the long run if you put price aside and focus on choosing the auto lift possessing the key elements necessary for how you will use it. The following paragraphs detail the types of automotive lifts available.

Auto Lifts For Home Use

If you are seeking to perform automobile repair and maintenance in the same style as an automotive shop, you should consider purchasing a lift for your home garage. A home automotive lift is convenient and it increases your accessibility to making repairs to your own car. This investment can save you money long term as you will not need to take your vehicle to an automotive repair shop for repairs that you can make yourself since you have a lift in your own garage.

Home auto lifts include four posts that pneumatically lift your automobile, providing access to the undercarriage of your car for oil changes, transmission repairs, and more. Home automotive lifts also provide extra storage as you can elevate your vehicle when needed to increase floor space in your garage. Many people who collect antique vehicles use lifts to raise their collection so they can park their every day vehicles underneath.

Automotive Lifts For Automobile Repair Shops

Professional automobile repair shops, garages, and commercial facilities often choose heavier duty auto lifts. Standard models can have one, two, or four lifts, depending on the balance, weight capability, and stability required for the space available to house the lifting equipment.

Heavier lifts require a good bit more maintenance than home auto lifts due to the industrial use. Maintenance for these types of automotive lifts is best left to a professional who is familiar with the workings of the lifts and the proper maintenance of safety features.

One, Two, And Four Post Lifts

Most users find that one post lifts provide the best use of space. Two types of one post lifts include centered lifts and offset lifts. Centered one post lifts are stronger than offset one post lifts, but the offset version allows for parking a vehicle underneath a lifted vehicle, which provides a better use of the space available. Four post automotive lifts allow for the same underneath vehicle parking as offset one post lifts, but the four posts take up more space and require more power to operate. The main advantage of a four post lift over an offset one post lift is the amount of lifting power possible, four times more than a one post lift. The advantages and disadvantages of two post models fall in between the one and four post lifts.

Automotive lifts allow you to approach your vehicle from any direction, providing you with the access to make repairs only able to be done by an automobile repair shop in the past. Whether you seek an auto lift for your home garage or for your commercial repair business, there is a lift to suit your needs.

Automotive Marketing Solutions – Getting To Know Your Customer

In any mechanical workshop, profitability is helped by getting your Labour to work as many hours as they are paid and making sure that these hours are billable hours, by that I mean, that they can be charged directly to the customer and recovered in full.

To help bill more hours you need to know your customer well.

One of the best ways to achieve this is to collect data and store it in some type of database.

Originally databases were simple pads, notebooks or 3 x 5 cards and details such as Name, Address and details of the vehicle were all that was needed.

But in today’s high tech world where the customer is viewed as King or Queen, it is vital that workshops not just collect as much information about their customers’ needs but also to have the ability to analyze this information.

Databases nowadays have moved from simple notebooks and 3 x 5 cards to software packages like Act and Goldmine with even more sophisticated programs being custom built in SQL and Microsoft Access.

So what does this mean to the average Automotive Repairer?

Well lots, if you don’t know your customer, you cannot anticipate their needs!

If you can’t anticipate their needs, then you will not be at the Top of Their Mind when they have a need to think about their car.

Being Top of Mind is about collecting and analyzing the right data so that you are able to put an action plan together – a ‘Marketing’ Action Plan.

Given the reliability of vehicles and the continuing reduction in operating costs surrounding vehicle ownership, it is becoming more and more difficult to sustain a business based on Parts Failure or Vehicle Breakdown.

Even the move towards building a business based on vehicle servicing is now less viable, given the length of time now recommended by manufacturers between services.

And when this is coupled to the relative cheapness of vehicle ownership in real dollar terms, it is obvious that being in business today is not about just repair and maintenance it is about – the relationship.

Now I hear you asking “ok, so what information do I need to collect and how do I use it?”

Grab a pen and let me suggest some automotive marketing ideas:

  • Their First and Surname separated so that you can personalize their letters or any mail merges that you wish to send
  • Their vehicle make, model and registration number so that you can mail them any articles that relate to their vehicle, perhaps a vehicle safety recall, or advise them about any valuations that they may have asked for as they may have been thinking of trading in their vehicle.
  • Perhaps you can collect the date that their Registration sticker expires. Post them a reminder say three weeks before it expires and include the address of their nearest Licensing Center. Or you could advise any BPay or Direct Credit facilities that the Government Department has.
  • You could also collect the name of their spouse and find out if he or she owns a car. You’re obviously looking at ways that you can get this other car in for servicing as well.
  • What about storing the year, make and model and getting a quote for insurance.
  • Write to them a few weeks away from when you want to get their car back for servicing and give them a range of insurers and some indicative quotes. Naturally you would do well to confirm their age and no claim bonus track record and any relevant history, if that is at all possible.

So, as you can see. There is more to getting to know your customer than just saying “Hi, how ya doing?”

Well, till next time remember that “The Power of an Idea is in its Implementation”. It is no good just listening to these ideas. It is about applying them.

If you are getting the same results year after year, then consider getting a coach or meet with your accountant on a regular basis.

Currently I work with clients across Australia, in the UK and in the USA. So distance should not be viewed as a barrier.

The most important thing about your business adviser is that they help you – get your business to its next level.

If this means that they are demanding then view this as a good sign, if they are pushy then again this is a good sign.

Before I go, ask yourself two questions:

1. “Could my business be more profitable?” and if the answer is Yes, then the second question is

2. “What do I need to do to get it there?”.

If you want to know about the Business Doctor or the automotive marketing solutions and coaching that I provide please visit my website and hear what some of my clients say about what it is that they have gotten from engaging a business coach.

So, till next time – I wish you all the success that you can handle whilst holding a genuine smile.

How to Find Employment In the Automotive Industry

The automotive industry is constantly searching for trained technicians. There is an increasing demand for specialised services, and moreover, trustworthy employees that promote company values.

Learn where to find the good jobs; job boards such as Automotive Employment, New Zealand have a wealth of information on them for both local and international job seekers. If you do not know how to use a computer you have an immediate disadvantage. In today’s world online employment applications have become the norm for the automotive industry. You can no longer expect to secure employment without a resume nor can you expect to secure employment without the ability to email the application.

To secure employment in the industry, it is well-advised to have relevant qualifications and in many countries this means completing a formal apprenticeship with your employer combined with a Trade Certificate. Next to that, relevant work experience and good character references from previous employers will place you ahead of other job-seekers. Another useful skill to have is the ability to keep informed about current market trends and new technologies. For instance, it will be significantly harder to find a job as a mechanic if your knowledge of parts only extends to kombi vans made prior to the 1980s. Stay on the ball by subscribing to facts and figures about new makes and models, their functions and specific components. If you have the right knowledge, the expertise associated with the job is one you can take to automotive industries all around the world.

Customers really appreciate thoughtful after-sale services – you should be prepared to go out of your way to make customers happy. This way, they will pick your service over others’, and spread the word about your positive attitude, thus guaranteeing a steady stream of business for both you and your employer. Be approachable – that goes without saying. Service industries rely on positive customer feedback, something that is impossible without your friendly, ready-for-action demeanour.

Your performance will be judged on the precision of your work. If you are not the attentive type, you could jeopardise not only a business deal, but also your client’s life. Botching a car repair could have deadly consequences – it isn’t something you want on your employment record. So if you are seriously determined to find automotive-related employment, you are already an eagle-eyed, honest person who puts his customers before himself.

As an employee in the automotive industry you need to be adaptable to changes in the trade. Currently there is a gradual shift to more carbon-conscious or ‘green’ technologies, while emission-producing processes have become more and more frowned upon.

Three Automotive Businesses You Can Start

It is a fact that most adults in the United States have at least one car and depend on it to run well and look good to live the lifestyle they desire. Businesses that cater to these people can enjoy a better than average chance of success if they offer the right combination of products and services at competitive prices. Although there are many possibilities out there, here are three automotive business ideas for you to consider.

1. Mobile Auto Detailing – Do you remember what your car felt like when you first brought it home from the showroom? Don’t you wish you could go back to that time when it was perfectly clean, inside and out? Most people feel the same, and the one thing stopping them is they simply do not have the time to go get it done. If there was a way they could get their car clean while they were at work or busy at home they would and this presents an opportunity for your own mobile auto detailing business.

2. Auto Repair – As long as there are cars on the road, there will be a need for someone to repair them. Today’s cars have sophisticated electronics almost no one outside of a properly equipped repair shop with highly trained mechanics can work on. In today’s tough economy, many people are trying to make their cars last as long as possible and this means a steady stream of customers for the well-equipped shop.

3. Pre-Owned Car Lot – No matter the economy, there is always a strong demand for good, pre-owned cars. In fact, the worse the economy is, the higher the demand seems to be. If you are a licensed dealer, you can purchase cars at auction and then sell them on your lot, online, or both.